As you’ve noticed before 2012 ended, YouTube has conducted some major changes that will only help to benefit your internet prowess.
One of the most obvious ways they’ve changed is how the basic template looks on your YouTube homepage. It’s a much sleeker and more modern look than the past boring YouTube homepage. The emphasis now is not necessarily the trendiest videos, but more so focused on your subscribers latest videos. If you have a number of subscribers, this means a lot more clicks and views quicker! Your content will be the focal point! It focuses more on your own circle/timeline much like the Facebook live feed! As you can see, there is a major shift in focus for marketing nowadays. YouTube is not only a means to build your viral marketing, but is becoming a different kind of social network within itself.
One of the main things people need to become more abreasted to is being more sociable online. There is a lot of potential in this kind of avenue! You might have the booming random baby or freakiest thing happening in the world clip, but seeing as you have a decent audience and people you normally respond to and comment, you’ll have a better chance now than ever for getting your content viewed! Make sure at the same time you promote your own content, comment, share, and like other content. This is a great way to help other people get their product out and they’ll be more likely to help lend a hand with your own kind of content!
Another section is your YouTube Channel page. Seeing as Youtube is owned by Google, it’s no surprise that SEO is bcoming more apparent. Your title and your keywords or tags are EXTREMELY potent now. Meaning that with the right keywords in your title and your tags that correlate to your video, your video has the change to rank higher in the YouTube search for more views!! Take ADVANTAGE of that tactic because you won’t get boggled down by the search on regular search engines!
Another thing to look at is your YouTube analytics. Know your audience!! What kind of material is your audience looking at the most. Maybe you can come up with some sub-topics to make more specific answers to some questions or concerns your audience may have in your comment section. Be very, very hands on!!! It’s an excellent way to get more views, subscribers, and if you have Adsense MORE CLICKS! Yes! For more information on this subject, check out the Social Media Examiner article on YouTube changes
Here are two examples of videos with what I mean for Viral Media. Two clipse I’ve posted on the new Resident Evil: Retribution movie.
And of course, the Aunt Carol Usher video. This clip was posted in February 2010, but literally two days ago only had 300 views. Now, it’s over the 150,000+ views mark. See the power of viral video marketing at its finest!
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