Hey everyone! I know it’s been a while, but I’ve been so boggled down with freelance work (hire me ) that it literally took a back seat on certain instances. At any rate, I am back in full effect and will start posting at least once a week! This a post that I seriously wanted to do for a while, but life just got in the way. Here’s why I decide to close one of my blogs.
No more passion
If the passion is gone, then 9 times out of 10 – your blog won’t do very well. Honestly, I had no inspiration to post on there because I ran out of ideas and it became a chore. I just said, “Maybe it’s time to hack it up.” The best thing is to cut your losses and keep it moving. The last time I posted was early 2013 and with fresh content being imperative, a post every 3 or 4 months (god forbid 5 months), just wasn’t cutting it.
It became costly
My site didn’t make any money for the past 10 months. It got no real traffic because I not only neglected it, but it seriously had no traction on the search engine or social media sites. This cost me hundreds of dollars, so there was no point in keeping the site.
I lost my Google Adsense
I honestly should have been a bit more careful with Adsense (you can read the story here) . Although the site I shut down did not make a lot of money, it did make profit with little work. I would get a lot of high paying clicks for 2-3 dollars regularly. While I didn’t have many affiliate products up, I had well placed ads accompanied by some really nice content. This is probably why bidders would pay so high because it had a really convincing target.
The market for this type of site is way too saturated, which made it hard to compete. Granted, a couple posts did make it to high powered blogs and tech sites, but it wasn’t quite enough to really attract a major audience who could help me get some great sales. I got into the niche way too late, so it was already an uphill battle that had no end result. Also, no one contacted me for advertising or a joint venture. I just had emails for free guest posts.
Started losing creativity and rehashing material
One of the worst things to do as a blogger is to lose your creative voice that separates you from everyone else. I started to use old material on webpages and simply rehash it and put no effort into solid content. I knew right there that it started becoming a chore rather than a site I could believe in long term. It was just not fun anymore to be honest.
I had a few posts that were really nice, but overall the site was not up to par. I think that as a business owner especially online, you have to admit failure and find your next plan of attack. I just plan to focus on 3 main sites, and build them a lot better. When I do create a new site, it will be better planned out so I can provide the best material as possible.